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Unleashing the Potential of Streaming Analytics for CSPs

  
  
  
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Last Wednesday I presented a webinar in conjunction with TM Forum on the benefits associated with streaming analytics for CSPs. During the presentation we covered a variety of topics including the important differences between batch and streaming analytics, how streaming analytics fits into the big data ecosystem, what problems and opportunities can be addressed by streaming analytics, and real-world use cases illustrating the power of streaming analytics in action.

Upcoming Webinar: How Telco Providers Can Leverage Streaming Analytics to Monetize M2M and IoT and Improve the Customer Experience

  
  
  
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The proliferation of Machine to Machine (M2M) and Internet of Things (IoT) initiatives has created a new set of challenges and opportunities for CSPs.  In addition to managing large-scale mobile networks, CSPs must now monitor, manage and address issues affecting a larger and more diverse population of connected devices.

What Does Q4 Have in Store? Using Streaming Analytics to Serve Up Sensational Seasonal Programs

  
  
  
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It’s that time of year again – the kids are back in school, the leaves are starting to turn, and the holidays are hovering right around the corner. Retailers have been hard at work for months already, launching back-to-school programs in June, rolling into Halloween in August and gearing up for Thanksgiving and Christmas sets earlier than ever before.

How CSPs Can Leverage Streaming Analytics to Improve the Customer Experience

  
  
  
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On Wednesday September 17th I will be presenting a webinar at 8:00AM PST in conjunction with TM Forum on how telecommunications service providers can leverage and benefit from streaming big data analytics to improve the customer experience. 

Back-to-School Bonanza: Leveraging Streaming Analytics for Retail Supply Chain and Customer Experience Management

  
  
  
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Annual back-to-school shopping has traditionally been a highly anticipated event for parents and children alike – families pile into the car and head out to load up on clothing, shoes, school supplies, backpacks and more. Once they arrive at the retail establishment, they are greeted with impressive seasonal displays swarmed by kids and their parents frantically grabbing and stocking up on the essentials before they sell-out.

QSRs and Geo-Targeting: Strike While the Fryer’s Hot and You’re Golden

  
  
  
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Quick service restaurants thrive when they successfully understand and complement a customer’s routine – a daily cup of coffee complemented by a savory pastry, Friday night movie with a slice of pizza, Two-For-One Taco Tuesday, and more. Perceived value – both monetary and experiential – is the key driver of the quick serve restaurant (QSR) model from the customer point of view.

Vitria Wins a Demo Spot at the Nokia Innovation Challenge

  
  
  
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It’s more good news from the Nokia Innovation Challenge – a selected jury comprising 30+ members representing SVP/ VP/ Director level executives from Nokia Networks CTO group, Mobile Broadband Business Unit, Services Business Unit, Nokia Technologies, Nokia Growth Partners and external service providers and innovation consultants awarded Vitria a demo spot win.

Vitria Selected As a Top 20 Contender in the Nokia Innovation Challenge

  
  
  
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Recently we participated in the Nokia Innovation Challenge and presented our views and capabilities around Operational Intelligence as a streaming platform for innovation, insight and personalization. During our presentation we discussed the problems and limitations that organizations experience with respect to batch data processing and the associated inherent data latency. 

Real-time Streaming Analytics for Telcos: The Essentials

  
  
  
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For telco providers, streaming analytics capabilities are crucial for optimizing their network performance, improving the customer experience, increasing retention rates and reducing costs.  Ari Banerjee, Senior Analyst at Heavy Reading, recently published a report that succinctly outlines:

In the Spotlight: Streaming Analytics in Action

  
  
  
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I hosted a webinar yesterday that featured a live demonstration of Vitria’s streaming analytics solution. The webinar drew 340 registrants across a host of industries.  Dr. Dale Skeen, CTO & Co-Founder of Vitria, kicked off the session by succinctly defining streaming analytics and differentiating it from BI and other batch-oriented analytics approaches.  He then delved into the kinds of business problems that are best addressed with streaming analytics using customer stories.  My personal favorite is how O2 uses streaming analytics to excel at real-time one-to-one marketing.  By correlating customer movements over time along the set of cell sites that serve the Eurostar route - while masking out other local train services along the same route - this mobile operator is able to predict which customers are about to leave the country and can then send them a highly targeted and timely marketing offer – before they reach their destination and turn off data roaming.

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